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      <image:caption>Virtual meeting showing a presentation slide titled 'Next Steps' and two women on camera. The slide lists steps such as finalize synthesis, wireframe ideas, prototype ideas, test designs, with colorful graphic elements.</image:caption>
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      <image:caption>Social media post sharing the achievement of receiving a UX/UI certificate from Designlab, featuring a profile picture of Annie Chan and text detailing her journey and thanks to mentors.</image:caption>
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      <image:caption>Facilitator @Colectivo23</image:caption>
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      <image:caption>Screenshot of two emails on a computer screen, one in English and one in Spanish, expressing gratitude and share success, with emojis.</image:caption>
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    <loc>https://www.maluromero.com/work/laboratoriaplus</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-11-07</lastmod>
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      <image:title>Work - UX/UI for an EdTech focused on female leadership</image:title>
      <image:caption>LinkedIn Certification</image:caption>
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      <image:title>Work - UX/UI for an EdTech focused on female leadership</image:title>
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      <image:title>Work - UX/UI for an EdTech focused on female leadership</image:title>
      <image:caption>#01: A limited color palette The original color palette included four core tones that gave the brand a strong and memorable identity. However, in digital applications the palette felt somewhat restrictive. The vibrant fuchsia — one of the most distinctive brand colors — was difficult to use in user interfaces without overpowering other elements. This led to a reduced use of color overall, creating a more static visual experience than originally intended.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/663963982abf7d6fcf77ab2c/8bb4d9e7-f929-4f5a-95d2-86e3e520d1b7/colores-labo.jpg</image:loc>
      <image:title>Work - UX/UI for an EdTech focused on female leadership</image:title>
      <image:caption>From four tones to a dynamic spectrum Expanded the color system from 4 to 12 tones, bringing more depth, flexibility, and accessibility to the brand’s digital presence.</image:caption>
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      <image:title>Work - UX/UI for an EdTech focused on female leadership</image:title>
      <image:caption>Social Media Posts</image:caption>
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      <image:title>Work - UX/UI for an EdTech focused on female leadership</image:title>
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      <image:title>Work - UX/UI for an EdTech focused on female leadership</image:title>
      <image:caption>#02: Photography as the main visual asset The brand guidelines provided a strong direction for photography, focusing on empowered Latin American women in digital work environments — a powerful and authentic representation of Laboratoria+’s mission. Still, relying solely on photography limited the ability to differentiate between learning paths or create visual variety across digital content. This presented an opportunity to expand the system with new complementary elements.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/663963982abf7d6fcf77ab2c/36fdbc99-86e2-44f1-af98-216b864b1756/Labo-01-iconos.jpg</image:loc>
      <image:title>Work - UX/UI for an EdTech focused on female leadership</image:title>
      <image:caption>Unlocking the container system Transformed the original shapes into a modular pattern that expresses the brand’s versatility and adaptability.</image:caption>
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      <image:title>Work - UX/UI for an EdTech focused on female leadership</image:title>
      <image:caption>Documents and PDFs</image:caption>
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      <image:title>Work - UX/UI for an EdTech focused on female leadership</image:title>
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      <image:title>Work - UX/UI for an EdTech focused on female leadership</image:title>
      <image:caption>#03: Untapped visual potential The brand system also included a set of geometric containers — mainly circles and squares — designed to hold content and create visual rhythm. In practice, only one of these shapes had been consistently applied, leaving room to explore the full potential of this visual language in digital interfaces and layouts.</image:caption>
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      <image:title>Work - UX/UI for an EdTech focused on female leadership</image:title>
      <image:caption>Beyond photography Introduced an icon library to enrich the visual language and help users digest complex information effortlessly.</image:caption>
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      <image:title>Work - UX/UI for an EdTech focused on female leadership</image:title>
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    <loc>https://www.maluromero.com/work/synlab-healthcare</loc>
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    <lastmod>2025-10-14</lastmod>
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      <image:title>Work - UX/UI Design for a Clinical Laboratory</image:title>
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      <image:title>Work - UX/UI Design for a Clinical Laboratory</image:title>
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      <image:title>Work - UX/UI Design for a Clinical Laboratory</image:title>
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      <image:title>Work - UX/UI Design for a Clinical Laboratory</image:title>
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      <image:title>Work - UX/UI Design for a Clinical Laboratory</image:title>
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      <image:title>Work - UX/UI Design for a Clinical Laboratory</image:title>
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      <image:title>Work - UX/UI Design for a Clinical Laboratory</image:title>
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      <image:title>Work - UX/UI Design for a Clinical Laboratory</image:title>
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      <image:title>Work - UX/UI Design for a Clinical Laboratory</image:title>
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      <image:title>Work - UX/UI Design for a Clinical Laboratory</image:title>
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      <image:title>Work - UX/UI Design for a Clinical Laboratory</image:title>
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      <image:title>Work - UX/UI Design for a Clinical Laboratory</image:title>
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      <image:title>Work - UX/UI Design for a Clinical Laboratory</image:title>
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      <image:title>Work - UX/UI Design for a Clinical Laboratory</image:title>
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      <image:title>Work - UX/UI Design for a Clinical Laboratory</image:title>
      <image:caption>#01: Inconsistencies in form and toneof communication The site’s informational banners had different structures from one another, causing cognitive dissonance on the user, who had to make more efforts to decode the information from each banner. The links and buttons presented similar problems.</image:caption>
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      <image:title>Work - UX/UI Design for a Clinical Laboratory</image:title>
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      <image:title>Work - UX/UI Design for a Clinical Laboratory</image:title>
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      <image:title>Work - UX/UI Design for a Clinical Laboratory</image:title>
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      <image:title>Work - UX/UI Design for a Clinical Laboratory</image:title>
      <image:caption>#02: Navigation In an effort to make navigation more efficient, the Synlab site would repeat information in different areas, using the same content but with a different structure. The result was an initial sitemap of the website that contained repetitive information.</image:caption>
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      <image:title>Work - UX/UI Design for a Clinical Laboratory</image:title>
      <image:caption>#03: Accesibility and responsiveness It must be pointed out that one of Synlab’s main proposals is the application of vaccines. This made it even more frustrating when you reached the vaccines part of the site to find a chart in JPG format inserted into the site. This, at the very least, was unpleasant to the eye, but it also represented a problem in accessibility when reading, and very little responsiveness across mobile devices. With all of this information to be considered, we moved onto the next stage in the process.</image:caption>
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